Business plan review

I chose the book The Virtual Business plan. It is posted on BizPlanet.com. This book is especially good because it covers every aspect of a business plan. The book covers everything from writing a mission statement to an exit strategy and covers them very well. I choose this book because it was a lot more thorough then the ones I looked at previously. For example, when covering the target market it goes into depth about knowing the size, demographics, as well as the geographic location of the business. This is way more in depth than the other books I looked at previously. I have also used the website before and the books on it I find to be very credible and useful. Also the book is always open for suggestions so if you feel something should be covered that is not you can actually email the author and make your case as to why it should be included. This keeps the material up to date and current with the present market.