In lieu of the elevator pitches, you will be collaboratively writing a press release for your new business.  See Xpress Press Release for details on what to include.  We will be working on this in class on Thursday, April 23.  The final product should be turned in using two modes of delivery.  The first should be a printed version of your press release including the graphic.  The second should be sent to my email: catherineshuler@gmail.com.  Please send the graphic version to this address as Purdue webmail does not support graphics.  A separate email containing only the text can be sent to either my Purdue email or my gmail account.  These are due by class on Thursday, April 30th.

Please post any questions that arise as a comment or contact me via email.  You may also raise any questions that you have during class.